We’re A Different Kind of Marketing Agency

How our agency structure benefits you.

We are concerned about having the best people, not the hippest office.

Many full-service agencies have a fancy office decked out with amenities to wow clients. This results in lots of computers and all kinds of overhead. Guess who ends up paying for that? You, their client, that’s who.

Moon & Owl is not structured like that.

We’ll never go with the big office model of agency. We’ve all been there, done that and got the t-shirt.

Instead, we are a distributed agency built on hiring the very best people in their skillset, regardless of their location.

We are a consortium of partners and participants who have come together to do something different. We connect virtually as often as needed. This virtual model allows us to be very agile and streamlined. Because we fight to keep our overhead as low as possible, you get big agency results and know-how at a fraction of the price.

We all embrace and love the culture we have created. And so do our clients. Why? It saves them thousands of dollars, yet they get big agency results and know-how.

Who's the leader?

Our Founder is Jordan P. Fowler. Jordan has extensive marketing experience having served 11 years as the Communications Director of a globally focused nonprofit. Before founding Moon & Owl, he served as the Senior Account Executive at a leading medical marketeing agency Miller Public Relations. Jordan sought to broaden offerings and expand the client verticals when he launched Moon & Owl in 2014. 

Jordan is sought after leader in the field of search engine marketing, seo, and communicating well through your company's website. Jordan is a member of the presigious Semantic Mastery mastermind group. He is a sought after whitelabel specialist and consultant for many large agencies, including performing SEO for a Fortune 20 company and recognized national leading brands. 

Learn more about Jordan at:



Who's on the team?

We have two types of team members:

Tier 1: Core Members

Our Tier 1 team members all have big agency experience and know-how but have decided we want to do life differently. We stepped out of our big agencies to create a new model of agency–lean, mean and agile. We are a virtual team who brings all of our past agency wisdom to your projects.

  • Jordan Fowler (Marketing Specialist, Customer Experience, Business Development, Project Management, Everything Else That Needs Attention)
  • Robby Fowler (Graphic Design, Web Design, Web UX, Branding, Messaging)
  • Hunter Schmitt (Account Management)
  • Erin Jostes (Account Management)
  • Harlan Bowling (Graphic Design, Web Design, and Web Development)
  • Bill Jones (Web Design and Web Development)
  • Stephen Mac (SEO Specialist)
  • Don Franklin (SEO Specialist)

Tier 2: Big Agency Folks

Some of our team works at a big agency who specializes in a niche (example: automotive niche). As a creative, they desire to express themselves in diverse ways. They want to do something different than their 9 to 5 job. They have partnered with Moon & Owl, and with their CEOs blessing moonlight projects that don’t compete with their big agency’s niche.

Our Core Members handle the bulk of your project’s work and interface with our Tier 2 Specialists when we need to add them to your project for their deep specialties.

An Aside: Our biggest challenge is that we all have different EPL soccer teams we support. However, deep down, all our core team knows Liverpool really is the team of choice.

Where are you located?
Our marketing agency hub is in deep in the heart of Texas – Fort Worth, TX to be exact.

What type of clients do you serve?

We have many clients in Dallas and Fort Worth, the larger DFW area, in Texas and across the United States.

We serve everyone from sole proprietorship start-ups to large, international corporations.

See a list of our clients.

What services do you offer?

We are a full-service agency offering:


  • Web Design & Development
  • Search Engine Optimization
  • Conversion Optimization
  • Social Media Marketing (SMM)
  • Online Display Advertising
  • Retargeting Advertising
  • Google Adwords and PPC
  • Content Marketing
  • SEM

Traditional Advertising

  • Radio
  • Print Design
  • TV
  • Billboard / Outdoor
  • Media Buying
  • Graphic Design
  • Copywriting


  • Marketing Planning
  • ROI Measurement
  • Branding & Messaging

What is your industry niche?

We don’t specialize in a single niche.

Why? Single niche agencies typically put you into a cookie cutter box. They churn and burn, cranking out the same type ads and websites repeatedly. We know. We’ve worked in them before.

Because of our diverse portfolio, we bring cross-niche thinking into play. This diversity provides your projects with fresh insight and out-the-box thinking. It allows you to truly differentiate your brand from your competitors.

Could we make more money by going niche and creating carbon copies? Yes.

But we simply refuse to live out the monotony of a single niche agency. Our choice. Your advantage.

How do I connect to find out more?

We offer each client a free consultation. We want to listen to your story and goals to see if Moon & Owl is a match. One of the big things we’ll wanting to hear is your WHY. Why do you do what you do?

Once we’ve established that we can truly help you , we’ll send you a proposal. We'll go through this proposal with you and make tailored revisions. We can then get a formal scope of work signed, and we’re off to the races.

If we feel we’re honestly not the best match for you, we’ll be upfront and tell you. We never want to take a client's money without believing we can deliver results. But we’re probably a match because you’re probably great people who run a great company.

To get your free consultation, give us a call at 817-889-1487 or complete our Free Consultation e-form.