So you’ve taken our advice and used Facebook more for its ads-driving-traffic-straight-to-your-website capability than it’s business-page-highly-limited-organic-content-reach (Don’t know the difference in these social media marketing strategies? Start with that link). Now that you have some Facebook ads created and live, and are watching the results. It’s time to optimize and scale them. This great article from Jon Loomer’s team will …
Keene ISD Sees a 3,233% Return on Social Media Marketing Campaign
Keene ISD is small 3A school district near Fort Worth, Texas. Our Challenge Moon & Owl Marketing was tasked to run a campaign that drew a minimum of 30 transfer students. Each student is valued at $6,770 of funding increase for the district. If 30 students transferred into the district, this would result in $203,100 in increased district funds from …
Facebook Ad Targeting: One Simple Trick to Keep You From Wasting Money
You should be using Facebook ad targeting to grow your business. Facebook is a VALUABLE social media marketing platform for small business marketing and promotion. For a fraction of the cost of print or SEO and often Google Adwords, you get access to people who are prone to engage your services or purchase your product. One advantage of using Facebook …