Every business owner knows they need it . . . More People Who are Ready to Buy. Your business constantly needs new leads that can become customers, clients, and patients. It’s the lifeblood of every successful small business, and today, this connection happens mostly online. Recent studies indicate that 88 percent of consumers go online to research when looking for …
More SEO Tips, Tools and Techniques from Semantic Mastery
More goodness from the guys at Semantic Mastery on SEO techniques, tips, and tactics. This team is a chief mentor to Moon & Owl on all things search engine optimization related. Read a transcription of the video here: all right we’re live welcome to hump day 00:03 hangouts episode 177 the last episode 00:07 for Adam in New York with …
On Page SEO with Jeffrey Smith
On-page SEO is the optimization that is done on your actual web pages to rank better in the search engines. On each page of your site, on-page SEO optimization includes making sure each page uses schema code, page titles, meta descriptions for the snippets, page headlines, and more. It also includes the structures of navigation on your site, how your …
Your Blog’s Categories: How to Do Them Properly for SEO
Unfortunately, site after site we see has blog categories not optimized for search engine results. You can change your haphazard blog categories easily and get better SEO results! When you or your web designer originally set up your blog, probably little was done regarding deciding on what categories to use. Over time, as you published an article and a new category …
How Do I Get to #1 on Google? Get Past the Hype
This question is often used in the pitch by SEO agencies in their cold call… “Would You Like to be #1 on Google?” “Of course,” the business owner answers, “I’d love to be #1 on Google. Who wouldn’t?” “We can guarantee that,” answers the SEO pitch person. Here’s a secret, any decent SEO-er can get you to #1 on some …
Siloing Your Site: How a SEO Site Silo Is Crucial for Web Success
You know you need to rank on certain keywords in order for potential customer to find you online. Did you know the way your site is structured can tell Google which of all the words on your site is most important to rank? Sometimes called site hierarchy, we call it siloing (site silos, a siloed site, or SEO silo structure). …
Brand CTR and Google. It’s Vital. Does Your Business Have It?
A recent Google leak has confirmed the something IMPORTANT about your website. Your site’s Click Through Rate (CTR) on Google іs very important to how well you rank. The click through rate is the number of people that click onto your link in the search engine once they have searched for a term. And the most important CTR is your …
Squarespace vs. WordPress Blog for SEO : The Milestone Blog Case Study
Which is Better for Seo: Squarespace or WordPress? Recently Milestone Church’s creative team contacted Moon & Owl regarding their search appearance of the Milestone Church blog. They wanted some serious search engine optimization, as they weren’t searching well. As we examined the blog site we noticed it was on the Squarespace CMS platform. We have never used Squarespace on websites …