More SEO Tips, Tools and Techniques from Semantic Mastery

jordanfowler@moonandowl.comSEO

More goodness from the guys at Semantic Mastery on SEO techniques, tips, and tactics. This team is a chief mentor to Moon & Owl on all things search engine optimization related. Read a transcription of the video here: all right we’re live welcome to hump day 00:03 hangouts episode 177 the last episode 00:07 for Adam in New York with …

How Much Does a Website Cost? How Much Does a Web Designer Charge?

jordanfowler@moonandowl.comWeb Designer

The answer to this question is actually quite complex. Each website designer bids projects differently. This article will help you ask the right questions to get an apples-to-apples comparison on how much a website costs and how much the website designer will really be charging you. How much does a website cost? When ascertaining the cost of webite design make …

Fort Worth Web Design Trends of 2018

jordanfowler@moonandowl.comWeb Designer

It’s 2018. Your site should reflect that. Fortunately, your website is built out of pixels and not stone, so it’s easy to modernize and update. What should your web designer be considering in 2018? We’ve gathered some of the best articles on the topic here. Take a look at these lists and then a gander at your site. What needs …

On Page SEO with Jeffrey Smith

jordanfowler@moonandowl.comSEO

On-page SEO is the optimization that is done on your actual web pages to rank better in the search engines. On each page of your site, on-page SEO optimization includes making sure each page uses schema code, page titles, meta descriptions for the snippets, page headlines, and more. It also includes the structures of navigation on your site, how your …

The Importance of Keyword Research: The Starting Place of SEO

jordanfowler@moonandowl.comSEO

Keyword Research is one of the most important pieces of getting found online. It’s the foundation for your online marketing. Why Keyword Research is the Starting Point Someone somewhere is typing a keyword into a search engine. It matches a product, service or solution your business, practice or organization provides. Do you know what that keyword is and how have …

Your Blog’s Categories: How to Do Them Properly for SEO

jordanfowler@moonandowl.comSEO

Unfortunately, site after site we see has blog categories not optimized for search engine results. You can change your haphazard blog categories easily and get better SEO results! When you or your web designer originally set up your blog, probably little was done regarding deciding on what categories to use. Over time, as you published an article and a new category …

How Do I Get to #1 on Google? Get Past the Hype

jordanfowler@moonandowl.comSEO

This question is often used in the pitch by SEO agencies in their cold call… “Would You Like to be #1 on Google?” “Of course,” the business owner answers, “I’d love to be #1 on Google. Who wouldn’t?” “We can guarantee that,” answers the SEO pitch person. Here’s a secret, any decent SEO-er can get you to #1 on some …

How Does Blogging Help Your SEO?

jordanfowler@moonandowl.comSEO

While we don’t usually advise blogging alone as an SEO strategy to be used as the sole tactic of growth, it still works, especially if paired with syndication network. Case Study: Blogging for SEO We recently took on a management consultant as an SEO client who had very limited resources in their budget this year dedicated to search engine optimization.  …

Voice Search: It’s Here To Stay. How Do You Capitalize?

jordanfowler@moonandowl.comSEO

Voice search whether through Siri, Alexa, Google Voice Search, Google Home and even Spotify is here to stay. What is voice search? When people use a microphone based device to speak out their search rather than typing it into a search bar. Here are three key articles on the emerging voice search trend. From Nightwatch, an SEO ranking tool provider: Then there …

Before You Let Before Your Nephew Build You a Cheap Small Business Website-Part 4 Call To Action

jordanfowler@moonandowl.comWeb Designer

We continue with the fourth installment of our series on questions to ask before you let your nephew build you a cheap website. This time we look at your site’s lifeblood, the call to action. A Strong Call To Action Throughout Ask you potential web designer… How do you design strong call-to-actions to deliver LEADS? Your Nephew’s Design Your nephew’s …